How To Watermark Photos

Batch watermark thousands of photos quickly. Put text to photo, insert logo, or combination of both. Add custom watermarks. Choose from 926 fonts or use your own fonts. Watermark photos offline. Save watermark templates for later use. Free trial version. This batch watermark software runs on Windows, Mac, Android and iOS.

Watermark Photos Without Internet Connection

Here are the main benefits of watermarking offline:

1. Works Without Internet Access

Visual Watermark works on your computer, not on the internet. Even if you have slow internet connection, or your computer gone offline, you will still be able to protect your pictures.

2. Faster Processing Speed

Watermarking photos locally is also much faster than using web tools. Modern cameras produce very big images. Sending them even over fast network connections takes a lot of time. Visual Watermark starts watermarking your photos instantly.

3. Full Control Over Your Content

Working offline means nobody can access your originals. When you use a webservice, their owners get access to your originals. Nobody knows how they will use them, especially if you use a free web service.

watermark photos

Design Custom Watermark

Visual Watermark has many watermark elements. Watermark photos using text, brand, site URL, logo and © symbols. You can adjust the watermark the way you like: make it small or big, opaque or transparent, rotated or straight.

The app comes with more than 900 fonts and 66 effects that you can use to make a truly unique watermark. You can also use your own fonts or fonts you get with Monotype or Adobe font subscriptions.

The app allows you to save watermarks for later use or share them across your office. You can create as many watermarks you need.

how to watermark photos

Choose Watermark Position For Every Picture In The Batch

Visual Watermark allows you to watermark landscape, portrait and cropped photos at once. Drag all photos into the app and design your watermark. The app will automatically correct its size and position where necessary.

You can customize the position and size chosen by the app. Please click Preview button on the 3rd app screen. This will open a dialog where you can preview how the watermark looks on every picture in the batch. You can set individual watermark positions where necessary.

Automatic Watermark Position and Size

automatic watermark position

Manual Watermark Position and Size

manual watermark position

Protect Against Automated Watermark Removal

Some companies develop watermark removal algorithms. They work by analyzing a batch of watermarked images, figuring out what part of the picture is a watermark. Then they’re able to completely remove it. Photo stock websites are especially vulnerable, since they place the same watermark across all photo previews.

Visual Watermark slightly randomizes watermarks to make them more robust.

Every picture gets a copy of watermark that looks almost the same but actually is a little bit different. This makes it harder for automated algorithms to wipe the watermark completely.


How To Make A Watermark - Video Guide

Here is a step-by-step video guide on how to use the app to watermark your photos:


If you need to watermark photos on your phone, tablet or Chromebook, check our online watermarking app.


Step 1 – Select Photos For Watermarking

Drag and drop photos or entire folders to Visual Watermark, or click ‘Select Images’ and choose required photos/folders in the ‘Open File’ dialog. To select all photos contained in a folder, press Ctrl+A on Windows or Cmd+A on Mac.

How to select photos for watermarking

To clear selected images, click the ‘Clear’ button.

how to add watermark to photos

Step 2 – Create Your Brand New Watermark

At this step, you can customize the watermark (layout, position, rotation, opacity and auto-scale) and make it look personal. You can add a logo (Add Logo), plain text (Add Text) or a combination of both (Add Group).

Add watermark to photos

Visual Watermark puts 10 built-in watermark templates to help you quickly create your own watermark. A watermark template can contain a logo and up to three text lines. You can add as many watermark templates as required to compose your brand new watermark.

Click the ‘Add Group’ button and select the required template. To provide your own logo, select a watermark template with the ‘Logo’ glyph.

Depending on a template you have selected at previous step, you should specify your own logo and text (title and/or subtitle, phone number, etc.).

Click a watermark element (logo or text) to select it. The second click selects the entire watermark group (template).

watermark templates

Watermark Position

Once an entire watermark or its element is selected, it becomes possible to change watermark position and customization options appear on the right. Click the watermark and drag it to change watermark position. You can use arrows on your keyboard to move the watermark as well.

Changing Appearance

All available customization options are displayed to the right.

how to create a watermark

Watermark customization options include:

  • Scale & rotate the watermark at the specified location.
  • Specify the watermark’s opacity from 100 possible levels.
  • Specify 2 of 66 visual effects.
  • Enable the Tile option to fill image with your watermark.
  • Select one of 926 fonts.
  • Specify the text brightness and color using the Color Wheel.
  • Specify your own logo and remove the background color from it.

Re-using Watermark Templates

Visual Watermark automatically saves your watermark template. Next time you open the app, it will load previously used watermark template automatically. If you don’t want to use the same watermark template again, click Remove Watermark button on the right.

how to make a watermark

If you want to use older watermark template, click Next Step button in the top-right corner to go to the screen #3.

If your watermark template is empty, Visual Watermark will offer you to use one of older watermark templates or create a new one.

how to put a watermark on a photo

Visual Watermark saves up to 10 watermark templates. Simply click on the watermark template to load it.


Step 3 – Specify Output Settings and Watermark Photos

Visual Watermark provides the following output options:

  • Output Folder. Click ‘Change’ and select the required folder. Note you cannot export images to the folder which contains original images.

  • Auto-Scale Watermarks. If this option is enabled, Visual Watermark automatically adjusts the size of watermarks for cropped and hi-res images in the same batch.

  • Keep Folder Structure. If this option is enabled, Visual Watermark preserves image folders. This option appears automatically if you select photos from several folders.

  • Image Quality. Choose one of the following compression levels: Medium, Good, Superb and Maximum. The higher image quality (resolution), though, the larger the file size.

  • Resize Photos. Select one of the following resize methods: Do not resize or Fit image width/height to the specified number of pixels. Don’t publish high-res photos online to avoid them from being stolen.

  • Rename Photos. You can leave file names unchanged or provide new names to prettify camera file names.

  • Metadata Copyright. Allows you to specify your copyright and contact information. This information is added into the image metadata (EXIF) and isn’t visible. It can be read using the file dialog (Windows) and Preview app (Mac).

Once all required output settings are specified, click ‘Watermark’ to start watermarking your photos.

Output folder for watermarked photos

Step 4 – Save Your Watermark

Visual Watermark will automatically save your watermark template when you quit. Next time you open the app, it will load previously used watermark automatically.

To send the template to another computer, save it to a file. Click the Export Watermark Template button, select the location and specify the file name. Watermark templates are stored in VWM4 file types. To load the watermark, double click a file with the required watermark. Visual Watermark will start and load your template.

add watermark to photo

How to Add Watermark to Photos for Better Protection?

You won’t make your photo 100% thief-proof by simply adding a watermark. You see, watermarks can be quite powerful but only if you design and position them properly.

Here are a few tips on how to add your watermark to the photo in the best way:

  1. Place your watermark in the center of an image. This tends to be the most detailed part of an image. Therefore, it’ll be nearly impossible to remove your watermark without any artifacts – even with advanced removal tools. On top of that, it’ll be hard not to notice your watermark, which will scare away the majority of thieves. If you are worried that your watermark on a photo will be too obtrusive, as an option, you can lower its transparency quite drastically.
  2. Make your watermark large enough. This will also make it impossible to remove it seamlessly. It’ll be best if your watermark covers approximately 30% of your image.
  3. Fill your photo with repeated watermarks. Use the Tile feature for that. This will ensure a maximum level of protection. You can make your watermarks less distracting by lowering their opacity and adjusting the space between them.
watermark logo

FAQ

How can I add a watermark to my photo?
  1. Launch Visual Watermark.
  2. Click “Select Images” or drag your photos into the app.
  3. Select one or more images you would like to watermark.
  4. Click “Next Step”.
  5. Choose one of three options “Add text”, “Add logo” or “Add group”, depending what type of a watermark you want.
  6. Type your text, if you want a textual watermark, or choose/upload a logo.
  7. Drag your watermark to a desired position or use arrows on your keyboard to move it.
  8. Edit your watermark with the help of editing tools on the right side of the screen. You can change font, color, size, opacity and rotation, add one or two effects and enable a tile option.
  9. Click “Next Step” to go to Output Settings, when you are happy with your watermark.
  10. Specify Output Settings and select a folder to save your photos in.
  11. Click “Preview” if you want to see a preview of your watermarked images.
  12. Click “Watermark” to start watermarking your images.
What does it mean to watermark your photos?

To watermark a photo means to add a text or a logo to your image in order to claim that you are the owner of this photo. Your text or logo can be more or less visible in order to make it easy or hard to see the watermark.

How do I watermark my photos quickly?

In order to watermark your photos quickly, you can use one of your previously made watermark templates. Visual Watermark saves up to 10 watermark templates.

If you don’t have a lot of photos to watermark and you don’t want to install anything, you can use the online watermarking app, Watermarkly. It is fast and works right in your browser.

Should you watermark photos?

Yes, you should for two reasons - protection and promotion. The main purpose of a watermark is to copyright your photos and prevent any attempts of theft. Stock photography companies use repetitive watermarks across their images in order to protect them.

Watermark can also help with promoting your image. If someone randomly sees your photo with your name on it, they will know who the author is. They can look you up to see more of your works. It is wise to watermark your photos before posting them on social media.

How do I put watermarks on my photos for free?

You can use trial version of Visual Watermark to watermark your photos for free. However, any photos you protect will have a “Trial Version” text added onto them. Alternatively, you can use the online app for batch watermarking - Watermarkly. It is fast, easy-to-use and you don’t have to install anything.

How to add a logo watermark to photo?
  1. Launch Visual Watermark.
  2. Click “Select Images” or drag your photos into the app.
  3. Select one or more images you would like to watermark.
  4. Click “Next Step”.
  5. Choose “Add logo”. You can upload a logo template or choose one from 60 built-in logos.
  6. Edit logo watermark using editing tools. You can change color, size, opacity and rotation, add one or two effects, enable a tile option or remove background of your logo.
  7. Click “Next Step” to go to Output Settings, when you are happy with your watermark.
  8. Specify Output Settings and select a folder to save your photos in.
  9. Click “Preview” if you want to see a preview of your watermarked images.
  10. Click “Watermark” to start watermarking your images.