Category "Photography"

You might be under the impression that it doesn’t really matter whether you choose to frame your shot using the portrait or landscape orientation. But that couldn’t be further from the truth. Because it actually influences the storytelling, the perception of the main subject, and the emotional impact quite significantly. Keep in mind that photography is kind of an art of illusion. You are responsible for what’s included into the frame and what’s not. Choosing the right orientation can help you provide the necessary context and evoke exactly the emotions that you want.

It’s no secret that jewelry photography can be quite tricky. Your sense of composition has to be spot on because it’s really easy to make jewelry photos look too busy: add one extra prop and the overall balance is disrupted. In portrait photography, for instance, you can try various vantage points – shoot really close or from afar, shoot from up or below, and so on. But since jewelry tends to be quite small, the majority of your photos will be closeups and macro shots; otherwise, buyers won’t be able to see all the details properly. At the same time, your photos have to be gripping and dynamic enough to grab the attention of potential clients and customers. That’s quite a challenge, indeed.

You see product photography everywhere and every day – on social media, popular marketplaces or various websites. It’s extremely popular. Nowadays, great product photos should be memorable and evocative. They need to catch customers’ eyes and make them stop scrolling. But that’s not all. If good food photography is supposed to make people hungry, good product photography has to evoke the desire to click the “Buy” button.

Professional-looking and well-lit product photos are the key to success in an online business. In a brick-and-mortar shop you can not only see, but also touch and smell products, examine them closely. But when shopping online, you can really rely only on two things – photos and reviews. As a result, people rarely buy from sellers whose product images are blurry and unsharp, and it’s pretty much impossible to see the product clearly.

The naked human body has been drawing artists’ attention from time immemorial. Classical paintings and sculptures often show naked or half-naked people. It wasn’t long after the first camera was invented, and photography appeared that people decided to give nude photography a try.