Free Watermarking App - Protect Your Photos Quickly

Do you need to add a watermark to 100 photos in just one minute? You can do that with our watermark maker, Visual Watermark. It works on computers and phones, and has an intuitive interface, a library of 900+ fonts, a color picker and over 60 different effects. It’s fast and has a free trial version. Get started now!

How To Create And Add Watermark To Hundreds Of Photos Quickly

Visual Watermark software works on your computer, not on the Internet. It takes your images directly from the computer’s memory. The same is true for sending watermarked copies back to your computer. This means that the entire process will be extremely fast as nothing will affect it.

For example, if you want to process 1GB of photos, both uploading and downloading will take you less than a minute on a MacBook Pro. If you tried to do the same with an online watermark app that relies on the Internet connection, the process would take you at least six times longer.

Nobody can access your originals. Your images will never get to our server and be stored there, since they are uploaded directly from your computer and not via the Internet. The entire watermarking process – from start to finish – takes place on your device. No one will have access to your files, so there’s no need to be worried. It is our priority to keep your files safe, secure, and private.

Since Visual Watermark software doesn’t need Internet access to function, you process your images whenever and wherever you want, whether you’re working or traveling.

Our watermarking app is suitable for everyone – beginners, amateurs, professionals. All you need is a couple of minutes to design your watermark, and your visual content will be protected!

watermark creator
Monica Hansen

I evaluated 4 different programs, and we liked yours the best because of the interface, the multiple options for styling, and of course the results are great. Your interface is hands-down the most visually wonderful I used to watermark photos. And to a visual person like a photographer, what could appeal more than a beautiful interface? ;-)

A Quick Guide on How Our Watermark Software Works

With our watermarking app you can design amazing custom watermarks of any style. Visual Watermark maker offers everything you need to protect your images in the most beautiful way. You need to install the program and get started. We do not require users to register or enter any data. You’ll have access to all the tools and features, even if you are using the free version.

How to add a watermark with our free watermark app:

Visual Watermark is a reliable and safe watermark creator that never changes original files. All the changes will be applied to copies. Download the installation file from our official website and use the free trial version for 30 days.

Add Watermark For Free
Dave Pickford

I am now running all my programs on MAC, I used Photowatermark Pro on my PC for years but now want to get rid of my PC and keep everything with MAC. I looked at all the watermark programs and yours was the best for my needs. I am a professional sports photographer and sell my pictures on-line and need to have photos watermarked for obvious reasons.

Choose Automatic Or Manual Watermark Position

Put watermark on portrait, landscape, and cropped photos in a single batch. Visual Watermark app automatically adjusts size and position to add a good-looking watermark to every image you have.

You can also manually adjust size and position if you don't like the automatic setting. Want to insert text to image on the left, but on the right for the second one? No problem! Simply click the Preview button on the Output Settings screen. The preview dialog allows you to adjust watermark position for every image in the batch.

Automatic Watermark Position and Size

free watermark app

Manual Watermark Position and Size

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Use 60 Built-in Logos

Visual Watermark app comes with 60 built-in logos/icons. We added icons for photographers, real-estate agents, restaurants, shops and transportation companies. Built-in logo color can be changed the same way as text watermark element's color.

You can make watermark with your own logo as well. If your logo has a background, there is an option to remove it.

Built-in font Raleway Thin help you design custom watermark
Built-in font Raleway Thin help you design custom watermark

Add Text To Photo Using 926 Built-in Fonts

Visual Watermark comes with 926 built-in fonts of different styles. Use them to watermark images with a unique copyright signature.

Visual Watermark app allows you to use every font installed on your system. Should you want to use your own font, simply install it on your computer and it will appear in our watermark creator.

We also support Adobe TypeKit and Monotype font subscriptions.

Resize Photos After Watermarking

As an additional safety measure we recommend our customers not to publish high resolution photos online. Visual Watermark maker allows you to resize photos and prepare them for publishing online.

If you're wondering how to resize your photos without watermarking them, check our image resizer app.

Protect Photos Against Automated Watermark Removal

There are artificial intelligence algorithms that can analyze and automatically remove watermarks. This is possible when the watermark is semi-transparent and is used to protect hundreds of images.

Visual Watermark app makes your watermark more robust. How is that possible? Our app slightly changes your watermark template for every picture you copyright. The watermark software adds unique watermarks that artificial intelligence algorithms struggle to remove completely. More about automated watermark removal.

Same Templates Across All Your Team

Visual Watermark synchronizes watermark templates between all team members. When one of your team members makes a template, it's sent to all other members. Your watermark will always look consistent no matter who placed it.

Our watermark software synchronizes watermark templates only. Your photos always stay on your computer and never sent over the network.

Learn How To Watermark Photos Quickly

Our watermark maker includes an interactive on-boarding guide so that you can start batch watermarking photos quickly. It guides you through the app's interface suggesting what feature to use next. You will learn how to watermark photos quickly & easily.

Here you can find a complete step-by-step guide on how to watermark photos and why it's important: How To Watermark Photos. Note, you can add watermark to PDF as well.

Download Free Trial

Try Visual Watermark for free for 30 days. Click the Download button below to begin downloading the batch watermark software. There are no registration, no payment, no ads, no malware, no tricks up our sleeve. And we don’t collect any information about your computer.

The trial version allows you to try out all of Visual Watermark’s features. However, any photos you protect will have a "Trial Version" text added onto them. The paid version doesn’t have this limitation. Paid version comes with a full 30-day money-back guarantee. If you don't like the paid version for any reason, we will refund your purchase.

Complete Feature List

Supported formats

Visual Watermark app supports JPEG, PNG, TIFF, GIF and BMP image formats. RGB, CMYK 8bit and color managed pictures are supported. Watermarked images are saved in RGB color space. The watermark maker auto-rotates images based on its Orientation tag value. Preserves EXIF and IPTC information in JPEG files. Supports 100% JPEG quality. Doesn’t use chroma sub-sampling when saving to JPEG format to preserve the best possible colors.

Add text to photo

Add name, company and brand text to images. Make a watermark with all fonts installed in your system. Ships with up to 926 font families (depends on the Visual Watermark app edition). Supports normal, italic, bold and bold italic font styles. Our watermark software allows you to change size and position using a visual drag-n-drop editor.

Insert logo to photo

Watermark photos using your company logo. Supported logo formats are JPEG, PNG, TIFF, GIF and BMP. If your logo file has an opaque background, you can remove it using Visual Watermark maker.

If you don't have your logo yet, you can choose one of our sample logos.

Watermark batches of photos

Batch watermark a group of images at once. Simply drag all images you need to copyright into Visual Watermark. Our watermark creator will process images at once.

Modern computers have 2 or more processor cores and can complete several tasks at once. Our tool watermarks images using all processor cores for even better performance.

Scale watermark up and down automatically

Visual Watermark creator supports full-res and cropped images in the same batch. Auto-Size feature changes watermark size for smaller and bigger images. You can turn this option on and off on the Output Settings screen.

Create copyright metadata

Use our watermarking software to add your copyright metadata to photos. Attach contact details to your pictures. Your customers will be able to read the copyright record from a downloaded photo with Preview app on Mac, or File Details screen on Windows.

Resize pictures

Use this feature to produce low-res images for publishing online. We don’t recommend publishing high resolution photos to ensure nobody can access them.

Rename photos

Gives different filenames to processed files. Use it to give meaningful names to files ready for sending to a client. Visual Watermark maker can replace “DSC03682.JPG” with a prettier “Jim and Sophie 1.jpg” filename.

Watermark images from Photos and iPhoto apps on Mac

Visual Watermark creator for Mac accepts dragging files from iPhoto. Select and drag images into the app window. This will select images for watermarking.

Click Add Pictures button to select photos for watermarking from the Photos library.

Add robust watermarks

Visual Watermark can randomize watermarks to ensure they cannot be removed by automated image watermark removal algorithms.

Use built-in logos and fonts

Visual Watermark creator comes with 60 built-in logos and 926 fonts. Use them to design your own unique watermark.

Add watermark effects

Includes 66 effects combinations. All of them respect transparency, tile and rotation settings. You can apply effects to both company logos and text watermarks.

Add text shadow & background

Use shadow and background effects to make the watermark look good on both dark and light backgrounds in the same batch. A semi-transparent background or shadow adds necessary contrast around the text and logos.

Make transparent watermarks

Visual Watermark maker supports 100 levels of transparency: from opaque to completely transparent. Use this feature to make your watermark less obtrusive at the expense of some durability. Check our guide that shows how to find the right combination of transparency and protection.

Fill a photo with tiled watermarks

Tile feature repeats the watermark on your images until they’re completely filled with it. Enable this feature on the second screen. Tile Span option controls space between tile repetitions. Repeated watermarks look their best if slightly rotated.

Number images and use filenames in watermark

You can number your images using Visual Watermark. Click Add text watermark button, click Add Symbol button on the right and select Number menu item. This will include an image number as a part of your watermark.

The Add Symbol menu allows you to add filename, date the picture was taken and total number of images as well.

Position watermarks automatically and manually

Visual Watermark software will place the watermark into the same position for all images in the batch. If some images need a custom watermark position, you can adjust it using the Preview dialog. It is available on the 3rd program screen.

Add vertical and rotated watermarks

Sometimes image watermarks are less unobtrusive if aligned along the left or right side of the photos. Use the Rotate option on the second screen to rotate your watermarks.

Supported hardware

Visual Watermark app runs on all computers with Windows 7, 8 and 10. MacBooks and iMacs with Mac OS X Lion (10.7) or newer are also supported. Our watermark maker supports High Dpi (Retina) displays both on Windows and Mac. One license allows you to install the app on both Windows and Mac limited by the number of computers in the license.

Watermark app for Android

You can create and apply a watermark for free right on your mobile phone or tablet. For Android devices, we offer a standalone mobile watermark app that can be downloaded from the Play Market. It allows you to add one or several watermarks to a batch of images at once. Working with Visual Watermark creator on a smartphone is as easy as working on a computer. Read our detailed instructions and get to creating!

Free access to all features

Unlike many other photo editors, our watermark software allows you to use all features for free in a trial version. There’s only one limitation that you’ll have to deal with – the text "Protected with Visual Watermark" will be added to your images along with your watermark. The trial version allows you to get to test all the features of our watermarking app and figure out whether it suits your needs. Then, if you want, you can get one of our two paid edition and enjoy the full version without any limitations.

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Should You Watermark Your Photos?

We recommend watermarking your images if one of the following descriptions applies to you:

1. You want to make your brand more recognizable and attract a new audience.

Many people use watermarks to raise brand-awareness. And this great advertising trick really works! When people see your name or logo over and over again, they are conditioned to remember it. This helps you grow your audience. And it’s completely free.

2. You want to protect content from theft.

This is perhaps one of the biggest reasons why people turn to our free watermark app. Of course, a watermark doesn’t guarantee 100% protection. But it can make the process of stealing your images more complicated, which will surely deter at least some lazy thieves. And if some ill-intentioned people turn out to be careless and rip off your watermarked photos anyway, others will see who the visual content really belongs to.

3. You are a photographer, who sells prints

It's not uncommon for photographers to send digital copies of images to clients for them to select the ones they want to print. However, if you send a high-quality image without a watermark, there’s a risk that a client will print it without paying you a cent. If you want to avoid that, watermark your images before sending them.

free watermark maker

Where Should I Place Watermarks?

When looking for the right place for your watermark, there are a few things to keep in mind. Your text or logo shouldn’t be obtrusive and steal all the attention from the most important part of your photo – the scene or the people that are depicted in it. At the same time, your watermark can’t be too subtle and unnoticeable – otherwise, there won’t be much use of it. People won’t see who the author is.

watermark maker

If you want to know where exactly you should put a watermark, then the answer is – it depends on its purpose. If your main goal is protection, it would be better if you place a big watermark in the center of the frame. As an option, you can also fill up your image with repeated watermarks. Both of these options will ensure maximum protection of your visual content. However, if you are more interested in promotion, you can make your watermark small and put it somewhere around the middle of the frame.

It’s quite common to place a watermark in either corner of an image. On one hand, it doesn’t distract from the contents of the photo. It looks neat and aesthetically-pleasing; especially, if the style of a watermark matches the mood of the image. On the other hand, this placement is weak protection-wise. In other words, getting rid of it would be incredibly simple.

When you put a watermark on pictures, it’s better to place it right in the center or somewhere around the central area of the frame. This way, it would be more challenging to erase or crop out your watermark.

Here are a few more tips:

  • for your watermark to be less obtrusive, make it monochromatic;
  • don’t place your watermark on the most important parts of your image – for example, your main subject or people’s faces;
  • the color of your watermark shouldn’t match the background that it’s placed on.


Here you will find the answers to some popular questions about our watermarking software.

1. Is there a free watermarking app?

Yes, there are plenty of free watermarking apps that work offline and online. Some of them have a limit on how many images you can upload per day, while others offer only a half of the full range of their features in the free version. There are also apps that add their logo or words “Protected with…” to the watermarked images unless you buy a subscription or a license. The free version of our watermark software has some minor limitations as well. However, if you need to watermark only a handful of images, it should be more than enough.

2. Which app is the best for adding a watermark?

We believe that the best watermarking app should be either affordable or free, have simple functionality, guarantee security and offer a great variety of tools for creating a unique watermark. Visual Watermark maker meets all these requirements. It doesn't matter how many photos you want to process. Our watermark creator will handle a batch of any size in a few clicks.

3. How can I create a watermark for free?

You can install a free Trial Version of our watermarking software, Visual Watermark, on your computer. It’s compatible with different versions of MacOS as well as Windows 7, 8, 10, and 11. Upload all the images and start editing your watermark. You will have access to all the editing tools.

4. How to make a watermark on Android?

There are two ways you can watermark your images on a smartphone with any mobile OS – be it Android or iOS. First, you can download and install our mobile watermark creator, then upload your images and get to editing and applying your watermark. The second way is to open your mobile browser, go to our website and use our free,online watermarking app. Both versions have a great set of all the necessary tools including a vast library of fonts, amazing selection of effects and colors, the tile feature, etc.

5. Does a watermark on images guarantee absolute protection?

A watermark itself doesn’t have much legal power. But it helps to significantly reduce the risk of your work being stolen. If you post your watermarked photos on the Internet, few people will dare to use them without your permission. After all, they will have to find a way to get rid of your watermark first, and that’s usually not an easy thing to do.

Also, our free watermark app offers a useful feature that will increase the protection of your visual content. In the Export settings, you can add metadata. This means that the information about the author won’t be visible right away – unlike a watermark – but it will be stored in the image information. Therefore, if someone downloads your photos on their computer, it is still possible to prove who the real author is.